Head of Digital Marketing

Head of Digital Marketing

The role demands to have in-depth marketing experience and a passion for digital technologies and work closely with different teams to ensure consistency through all marketing channels especially digital.

An ideal candidate should be able to
* Build our marketing roadmap including lead generation, branding for all segments
* Manage all marketing channels (e.g. website, blogs, emails ,all media including social) to ensure brand consistency
* Measure ROI and KPIs and prepare budget
* Develop specific campaigns to create and maintain high levels of customer interaction
* Oversee our social media accounts, Manage and improve online content, considering SEO and Google Analytics
* Forecast sales performance trends and act proactively to increase our market segment
* Liaise with Product and Sales Head from all division to increase client satisfaction through cohesive strategies
* Motivate digital marketing team to achieve goals
* Monitor competition and provide ideas to stand out
* Stay up-to-date with digital technology developments and liaise with system team for better outputs.

Job Location : Cochin, Infopark
Notice Period : 1 month / 2 months / 3 months